Pakistan telecommunication authority in a meeting with representatives of cellular companies permits withdrawal of SMS packages during Eid.
PTA’s press release stat that
“Since SMS bundle packages are not mandatory packages, PTA is only regulating quality of services whereby the operators are required to conform to the quality parameters as per the license terms and conditions.”
Operators were asked to ensure inclusion of adequate information in media campaign with regard to validity period of the SMS bundle package offer along with operator’s discretion to withdraw the said offer.
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It has been noted that in Pakistan almost all the cellular companies are in a habit of coming up with ‘interesting’ and ‘consumer friendly’ offers with big advertising bangs. But it is sad that these offers are retrieved without any notice and the consumers are befooled time and again. It may be recalled that Telenor called back its lunch time offer during 2008 within the very first week on its launch, recently Mobilink and Telenor pulled back their SMS bundle packages on Eids. Now Ufone has recently announced a ‘Solid Offer’ that is quite beneficial for the consumers but I am sure that this company too, following its comrades, will take the offer back without any notice. Can anyone help the consumers raise voice that good offers are not taken back?
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